![](https://images.squarespace-cdn.com/content/v1/5f1cc3d54b15476800c05924/63c38295-eb8a-4fe8-9f33-d56ca5dd6d5d/Stoplight-3.jpg)
Stoplight party
Cidercade
Brand
Cidercade
Year
Winter 2025
When you've tackled four Stoplight Parties, the real challenge isn't just throwing the event—it’s keeping the branding and content fresh while staying true to Cidercade’s identity. Each year, we take on the creative puzzle of making this long-running event feel new, exciting, and unmistakably Cidercade. From eye-catching marketing collateral to engaging social content, every piece is designed to capture attention and drive ticket sales.
Beyond traditional promotions, we leaned into storytelling with long-form, vlog-style content. This approach helped us connect with our audience in a more organic way—keeping Cidercade top of mind, not just for Valentine’s Day, but for any night out.
ROLE
CREATIVE DIRECTOR
Campaign Collateral
Logo
Testimonials
Long Form Video
Flyers
Email/SMS
WEB
General social content
Testimonials
We asked our followers for love stories that started at Cidercade or a Stoplight Party. One video embraced a raw, UGC style, while the other took a more polished approach—both tied together with branded graphics for a cohesive feel.