My Story
Storytelling has shaped just about every major decision in my life; well, except marrying my better half. That was just common sense. My passion for weaving narratives led me to earn a degree in Film and Digital Media from Baylor University, where I honed my skills in visual storytelling (and learned the fine art of surviving on caffeine).
After a whirlwind internship in NYC in 2014 and an unforgettable summer crafting a social media campaign for BP America, I landed a role at Copart, Inc., a global powerhouse based in Dallas. There, I dove headfirst into the corporate world, discovering the thrill of turning complex business goals into compelling, creative content. Every video project I led—from concept to final cut—was a chance to flex my creative muscles and push my skills in storytelling.
In 2017, armed with experience and a dash of entrepreneurial spirit, I joined forces with my twin brother to launch Sleepwalker Creative. By day, we were corporate professionals. By night, we were brand-building dreamers, offering motion graphics, video production, branding, and web design. Late nights and weekend grinds? Par for the course. But watching brands connect with their audiences and forging our own opportunities to grow as creatives made every second worth it.
Later that year, the pursuit of love found me uprooting my life in Dallas to move to Phoenix, where I joined Small Giants, one of Arizona's top agencies specializing in CRE and AEC marketing. Beyond helping build a video production department from the ground up and spearheading their internship program, I learned the incredible value of collaboration and tapping into the unique strengths of a team. (Pro tip: teamwork really does make the dream work.)
Fast forward to late 2020 WHEN the heart of Texas pulled me back home. I kept leading VFX and animation remotely for Small Giants, but realized pretty quickly: I wanted to build for consumers, not just SUITS.
Enter Bishop Cider Company.
In August 2021—fresh off becoming a dad—I jumped in and didn’t waste time. I worked my way up to Creative Director, leading a team across Bishop Cider’S FAMILY OF BRANDS, MOST NOTABLY Cidercade AND Wild Acre Brewing. For nEARLY FIVE years, I helped shape brands, launch campaigns, and turn ideas into things people actually cared about.
Then it was time to level up.
Today, I’m Creative Director at EōS Fitness, FOCUSED LARGELY ON leading creative strategy for paid media and acquisition. My GOAL: build work that performs and actually moves the needle, while pushing the brand forward in the process.
Whether it’s bold campaigns, sharp branding, or the next big swing, I’m all in on TELLING STORIES WITH IMPACT.
And when I’m off the clock, I’m usually sketching SILLY drawings, stacking block towers, and rediscovering creativity through my daughters’ eyes.
- KB
